Paid Media Manager (UK Based)

The role

The Paid Media Manager will work with the Director of Paid Strategy to optimise paid campaign performance. You will plan, manage, and implement digital campaigns across channels like TikTok and Meta.

What you will do

• Planning, managing and implementing digital campaigns across key paid channels, with a main focus on TikTok and Meta
• Activating campaigns and analysing results to make optimisations and maximise performance
• Using a ‘test and learn’ approach to continually improve campaign performance against KPIs
• Building and maintaining strong relationships across departments and with clients
• Presenting findings to clients regularly and reporting on campaign performance
• Making data-led recommendations to enhance performance
• Staying up to date with channel updates and suggesting changes to campaigns where needed

Required qualifications

• Deep understanding of the paid social advertising landscape
• 3+ years of experience in digital paid media roles (TikTok / Meta / YouTube)
• Proven track record of improving campaign performance through data analysis
• Confidence managing paid media budgets of $500k+
• High proficiency in Excel
• Strong numeracy and analytical skills
• Ownership mindset and high attention to detail on administrative tasks
• Ability to make and justify decisions that drive client performance
• Comfort working with clients and teams across multiple countries and time zones

Benefits

• Remote-first team
• 25 days PTO + bank holidays
• 3 wellness days
• Paid sick leave each year
• Annual Learning & Development budget
• Annual bonus scheme

About the company

Kyra is an enterprise influencer marketing platform working with brands like SharkNinja, Coach, H&M, Ray-Ban, and Converse. The platform manages creator discovery, campaign management, content review, payments, analytics, and AI-powered intelligence.