Haystacknews

Programmatic Ad Partnerships Manager

Miami Office. Posted 26 months ago

The role

You will develop and maintain relationships with U.S. advertising partners and manage programmatic advertising operations. You will oversee reporting, analytics, and revenue forecasting to drive business opportunities.

What you will do

  • Develop and maintain strong relations with our programmatic advertising partners
  • Manage the day-to-day operations of the programmatic advertising business
  • Oversee reporting & analytics, create dashboards, optimize performance, forecast revenue opportunities
  • Establish a regular cadence of calls with SSPs/DSPs
  • Monitor and optimize pricing and performance of Haystack’s advertising
  • Drive revenue by developing business opportunities
  • Traffic and troubleshooting of advertising integrations
  • Identify KPIs to measure and plot progress as we develop new ad products
  • Drive ad-tech partnerships and integrations (SDKs, DMPs)

Required qualifications

  • Excellent communication skills
  • Bachelor's degree in Business, Economics, Industrial Engineering, or a related field
  • 5+ years of professional experience
  • Strong analytical skills, using spreadsheets (Excel, Google Sheets) including formulas and pivot tables
  • Proven track record of leveraging data and analytics to drive decisions
  • Willingness to be proactive and take on new responsibilities as the company evolves

Nice to have

  • Experience with paid marketing campaigns (e.g. Google Adwords, Facebook Ads, or similar)
  • Experience with SQL for data analysis

About the company

Haystack News is a local & world news service on Connected TVs. It is a Silicon Valley startup.

Programmatic Ad Partnerships Manager at Haystacknews | JobZoey