Growth Analytics & Operations Lead

San Francisco. Posted a month ago

The role

You will own paid growth measurement, budget pacing, and attribution models. You will work with growth marketing, business development, data, and engineering teams to drive user growth and marketing ROI.

What you will do

Own paid growth measurement including MMP, SKAdNetwork, and deep link tracking.
Design and automate reporting systems and dashboards for revenue, partnerships, and marketing campaigns.
Build LTV, CAC, and payback models by platform and device.
Design and run incrementality tests.
Build and monitor A/B tests and experimentation frameworks.
Identify and communicate actionable insights for user growth and marketing ROI.
Run budget operations including pacing, forecasting, and reconciliation.
Perform financial modeling and deal analysis for ROI and efficacy.
Build checks to ensure tracking integrity and pipeline accuracy.
Use AI tools daily to write queries, build automations, and pull reports.

Required qualifications

Bachelor’s degree in a quantitative or analytical field (e.g. Mathematics, Economics, Statistics, Engineering).
4 to 7 years in growth or marketing analytics, marketing operations, or media buy operations.
At least 2 years inside a paid acquisition team at a consumer app, streaming, media or gaming company.
Fluent in SQL.
Comfortable in Snowflake or similar.
Experienced in building analytics from 0 to 1, including automated dashboards (Looker, Mode, Tableau, or equivalent).
Experience owning or running an MMP or attribution setup (AppsFlyer, Adjust, Branch or similar).
Understanding of SKAdNetwork, lookback windows and deep linking.
Experience running at least one incrementality or holdout test.
Ability to design and interpret controlled tests and evaluate statistical significance.
Experience building or maintaining an LTV or payback model used for spend decisions.
Daily use of current AI tools to write and check queries and build automations.

Nice to have

Advanced degree (MBA or M.S.)
Python or R
Connected TV advertising
Mobile gaming user acquisition
Ad-supported streaming

Benefits

Competitive compensation and benefits

About the company

Haystack News is a fast-growing, mission-driven startup that is the leading free news streaming platform. It connects over 40 million viewers to 400+ publishers across mobile, web, and connected TVs.