Halter

Head of Marketing, North America

Boulder, CO. Posted 3 months ago

The role

You will own the regional marketing strategy and budget for North America to drive acquisition, expansion, and retention. You will build and lead a high-performing team to grow brand recognition and revenue performance.

What you will do

  • Own the regional marketing strategy and budget end to end
  • Manage organic growth, brand equity, and content
  • Partner with sales leadership on events strategy
  • Build a library of local customer case studies and proof
  • Work with the Performance Marketing function on paid traffic
  • Support and drive the enterprise motion in North America
  • Report on pipeline, CAC, brand awareness, and revenue
  • Manage brand and tone of voice in-region
  • Build ROI case studies to handle objections

Required qualifications

  • Full-funnel revenue thinker
  • Deeply customer-led
  • Builder and world-class operator
  • Genuinely commercial
  • First-principles by instinct
  • Strong operator across both brand and demand
  • Comfortable with ambiguity
  • AI-forward as a default operating mode

Nice to have

  • Experience scaling a marketing or growth function in a fast paced environment

Benefits

  • Employee Stock Ownership Plan (ESOP)
  • Unlimited PTO
  • Employee Assistance Program (EAP)
  • 3 paid wellness days per year
  • Comprehensive health benefits including medical, dental, and vision
  • Personal growth fund of $750 USD per year
  • 16 weeks paid leave for birthing parents
  • 8 weeks paid leave for non-birthing parents
  • 401(k) with up to 4% employer match
  • Onboarding travel to New Zealand

Before you apply

  • Send a cover letter explaining why you are excited about the role and working at Halter

About the company

Halter enables farmers and graziers to run productive and sustainable operations. The company is backed by Tier 1 investors including Founders Fund and Bessemer Venture Partners.

Head of Marketing, North America at Halter | JobZoey