Senior Product Marketing Manager, Core

The role

You will define positioning and narrative and shape go-to-market strategy for a core product area. You will also influence product direction through customer and market insight to drive adoption and revenue impact.

What you will do

• Lead go-to-market strategy for a core product area from positioning and narrative through launch and post-launch adoption
• Define clear, differentiated positioning and messaging grounded in customer needs, market dynamics, and product capabilities
• Plan and execute product and feature launches in close partnership with Product, Engineering, Sales, and Enablement
• Ensure launches translate into real-world impact through enablement, campaigns, and post-launch iteration
• Partner with Growth, Demand Gen, and Sales to support sustained adoption beyond initial launch moments
• Create and oversee high-impact customer- and sales-facing assets
• Conduct and synthesize customer research, market analysis, and competitive intelligence

Required qualifications

• 6–8+ years of experience in Product Marketing, Product Management, Product Strategy
• Experience marketing to enterprise customers
• Proven track record leading major product launches and shaping positioning
• Strong ability to translate technical or AI-powered products into clear, compelling narratives
• Excellent written and verbal communication skills
• Strong executive presence
• Ability to differentiate valuable signal from noise
• Ability to thrive in ambiguous cross-functional projects across Product, GTM, and Founders

Nice to have

• Experience in high growth B2B SaaS
• Experience marketing to Fortune 100 or professional services organizations

About the company

Harvey is transforming how legal and professional services operate by combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise.