Field Marketing Manager

The role

The Field Marketing Manager will own and execute field marketing strategy in the US market. This individual contributor will lead the planning and delivery of first-party and third-party events, regional activations, and integrated campaigns to drive pipeline and revenue.

What you will do

• Own the planning and execution of US field marketing programs including first-party and third-party events.
• Design and deliver field marketing initiatives to drive pipeline and lead generation.
• Partner with the US GTM team to develop territory-based and account-focused event strategies.
• Manage end-to-end event delivery including budgets, logistics, vendors, and on-site execution.
• Lead the development of scalable field marketing playbooks, processes, and best practices.
• Manage relationships with external agencies, event partners, and third-party organizers.
• Track, analyze, and report on the performance of field marketing activities.

Required qualifications

• 4–7 years of experience in field marketing, event marketing, or demand generation within B2B SaaS or professional services.
• Proven ability to deliver high-impact field events and activations that drive measurable pipeline and lead generation.
• Strong experience partnering with Sales on territory-based or account-focused marketing initiatives.
• Excellent communication, organization, and stakeholder management skills.

Nice to have

• Familiarity with tools such as Salesforce, Marketo (or similar), and event platforms
• Experience marketing to legal, financial services, consulting, or other high-touch professional audiences

About the company

Harvey is transforming how legal and professional services operate by combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise.