Harvey
Senior Product Marketing Manager, Core
New York. Posted 4 months ago
The role
You will define positioning and narrative, shape go-to-market strategy, and influence product direction. You will also drive adoption and revenue impact for a core product area.
What you will do
- Lead go-to-market strategy for a core product area from positioning and narrative through launch and post-launch adoption
- Define clear, differentiated positioning and messaging grounded in customer needs, market dynamics, and product capabilities
- Plan and execute product and feature launches in close partnership with Product, Engineering, Sales, and Enablement
- Ensure launches translate into real-world impact through enablement, campaigns, and post-launch iteration
- Partner with Growth, Demand Gen, and Sales to support sustained adoption beyond initial launch moments
- Create and oversee high-impact customer- and sales-facing assets
- Conduct and synthesize customer research, market analysis, and competitive intelligence
Required qualifications
- 6–8+ years of experience in Product Marketing, Product Management, Product Strategy
- Experience marketing to enterprise customers
- Proven track record leading major product launches and shaping positioning
- Strong ability to translate technical or AI-powered products into clear, compelling narratives
- Excellent written and verbal communication skills
- Strong executive presence
- Ability to differentiate valuable signal from noise
- Ability to thrive in ambiguous cross-functional projects
Nice to have
- Experience in high growth B2B SaaS
- Experience marketing to Fortune 100 or professional services organizations
About the company
Harvey is transforming how legal and professional services operate by combining frontier agentic AI, an enterprise-grade platform, and deep domain expertise.