Staff Data Scientist, SEO & AEO

New York, NY, Remote. Posted 11 days ago

The role

You will drive new patients from search and AI answers by leading measurement and testing strategies. You will work as a senior individual contributor supporting Patient Growth by analyzing data and building AI workflows.

What you will do

Lead measurement and testing strategy and execution.
Combine internal data with outside sources for a single source of truth.
Design matched market and A/B tests.
Answer key business and product questions.
Automate the analysis loop using AI agents and workflows.
Set standards for how organic growth gets measured across the team.
Help partners and agencies separate signals from noise.

Required qualifications

10+ years using data science and analytics to drive decisions, with a strong growth background.
Experience working where things change fast and there is no playbook to follow.
Growth mindset and a bias to get things done.
Ability to think from first principles.
Strong causal inference judgement in messy settings.
Product mindset.
Knowledge of causal inference and quasi-experiments.
Strong SQL and Python.
Comfortable pulling from APIs, modeling in dbt, and building workflows.
Clear communication.
Experience building agents or automated analysis workflows.
Daily use of tools like Claude Code or Codex.

Nice to have

Experience with SEO or AEO at a company where organic was a major channel.
Experience with marketplaces (i.e., two-sided growth).
Experience measuring acquisition quality beyond the first conversion: retention, engagement, and LTV.
Experience owning or rebuilding a marketing attribution model.
Experience with search console data, SEO and AEO visibility tools.
Experience with earned media, affiliate, or community channels.

Benefits

Medical
Dental
Vision
HSA/FSA
401(k) including match for 2027!
Carrot Fertility reimbursement
Paid parental leave
Paid medical leave
Paid caregiver leave

About the company

Headway is a Series D company building a new mental healthcare system to make therapy accessible. They provide software for over 90,000 providers to manage their practices and serve over 2.6 million patients.