Head of Marketing

The role

You will own the growth engine including brand, positioning, the website, demand generation, and developer acquisition. You will execute marketing tasks like writing emails, running launches, and managing the website before hiring a team.

What you will do

• Own brand and positioning across developers, prosumers, and enterprise
• Own website strategy and conversion including landing pages and pricing
• Own SEO and GEO across the entire site
• Build demand generation and developer acquisition
• Direct paid and social as acquisition channels
• Own launch orchestration for feature ships
• Write and own product marketing and feature launch emails
• Own the blog and editorial calendar
• Run competitive intelligence
• Write or heavily edit video scripts

Required qualifications

• 7–10 years in marketing spanning both positioning and demand generation
• Experience marketing to developers or technical buyers
• Exceptional writer
• Hands-on with modern SEO and GEO across a full site
• Track record owning demand generation and developer acquisition
• Comfortable treating the website as a conversion surface
• Working knowledge of paid and social as acquisition channels
• Comfortable operating solo inside a CMS and an ESP
• Has run coordinated multi-channel launches
• Leadership trajectory of having managed a small team or being ready to

Nice to have

• Ideally at a startup where you were the whole team

Benefits

• Competitive compensation and equity
• Healthcare (Silver PPO Medical, Vision, Dental)
• 401K
• Lunch and snacks at the office

Before you apply

• The process includes a paid writing exercise

About the company

Hedra is a research and infrastructure lab advancing post-training and inference for multimodal and physical AI. The team works fully in person in San Francisco.