Senior Content Strategist

The role

You will own the content strategy and craft to reach, engage, and convert buyers. You will write and edit pillar content, build an AI-native content engine, and ensure content is discoverable via search and AI answer platforms.

What you will do

• Set content strategy across the full funnel
• Write and edit pillar content including long-form reports, web pages, and video scripts
• Write and structure content for discoverability across search and AI answer engines
• Build an AI-native content engine and AI workflows
• Create assets for email, organic social, and paid copy
• Track engagement and contribution to pipeline
• Share results and direction with marketing leadership

Required qualifications

• 5 to 7 years in content strategy or content marketing, as a senior individual contributor
• Demonstrated record of building full-funnel content programs that generate demand and pipeline
• Excellent hands-on writing and editing across long-form and short promotional copy
• Solid grounding in SEO fundamentals
• Hands-on habit of using AI to produce content
• Multi-market, localized, or regulated content experience

Nice to have

• Exposure to GEO and AI-search discoverability
• Background in B2B technology, or writing for technical, enterprise, or regulated buyers
• Fluency in content workflow tools such as Asana
• History of bringing work in-house and directing agencies or contractors
• Comfort presenting to and aligning senior stakeholders
• A data-informed approach to strategy

Benefits

• Equity Compensation
• L&D budget

About the company

Hiya helps businesses create trusted calling experiences through products supporting branded business calling, trusted caller identity, call performance insights, customer engagement, and voice security capabilities.