Growth Manager

The role

A Growth Manager will drive distribution and top-line impact through new visits, sign-ups, and subscriptions. The role involves finding viral angles, managing creator relationships, and launching new distribution channels.

What you will do

• Find content angles and narratives for product features across Twitter/X, Instagram and YouTube
• Test growth hypotheses publicly and scale what works
• Create newsworthy moments and PR waves
• Identify and recruit creators, influencers and agencies
• Brief, onboard and manage creator partnerships
• Run and optimize campaigns end-to-end
• Identify and launch new distribution channels and practices
• Build lightweight systems to reduce manual work
• Adapt product and marketing strategy to market shifts

Required qualifications

• Fluent English
• Tech-savvy and AI-native: uses LLM tools daily, can vibe-code
• Proven track record of excellence: drove a project to a measurable result
• Data-driven with structured and critical thinking
• Creative: can generate viral angles and PR hooks from scratch
• Socially and culturally fluent
• End-to-end ownership without micromanagement
• Comfortable doing the dirty ops work
• Ambitious, action-biased, resilient, high-energy
• Handles direct and sometimes harsh feedback

Nice to have

• Own product or business launched, with a measurable result
• Twitter-native with VC ecosystem awareness

Benefits

• Competitive salary in USD
• Relocation support (flight + temporary housing)
• Equity upside
• Flat structure
• High autonomy
• Fast career growth

Before you apply

• Screening call (30 min)
• Team interview (60 min)
• Paid on-site trial (2 weeks)

About the company

Higgsfield AI is a generative AI company building AI-powered video creation and creative tools. It has 25M+ users and powers 390 of Fortune 500 brands.