Sr. Lead Visual Designer

The role

The Senior Lead Visual Designer will lead visual strategy and design execution for growth marketing efforts. You will shape visual systems and campaign concepts to drive member enrollment and bring new products to market.

What you will do

• Own the design vision for growth marketing initiatives
• Bring new products to market through creative systems and campaign assets
• Design integrated campaigns across channels
• Define the end-to-end member journey
• Scale and evolve design systems
• Mentor and raise the bar for visual designers
• Elevate and unify the Hinge Health brand across B2C channels
• Use system-level thinking to codify brand expression
• Lead 0 to 1 initiatives from ambiguity to launch
• Build cross-functional partnerships with marketing, product, and content stakeholders

Required qualifications

• 5+ years of visual design experience in brand, growth marketing, integrated campaign, or related creative environments
• A strong portfolio demonstrating high-quality visual design work across digital channels such as web, email, paid media, landing pages, direct mail, and brand storytelling
• Experience leading visual strategy and execution for integrated marketing campaigns, product launches, or member-facing go-to-market initiatives
• Expert proficiency in Figma and Adobe Creative Suite
• Experience building or evolving design systems, templates, and component libraries
• Experience partnering cross-functionally with marketing, product, and content stakeholders
• Experience using performance data or experimentation results to inform creative decisions

Nice to have

• 5 - 8+ years of professional design experience, with at least 2 years spent operating in a leadership, art direction, or senior mentorship capacity
• Experience in healthcare, digital health, and/or consumer subscription
• Experience designing for B2C or B2B2C member journeys
• Experience leading design teams and raising design standards through critique, process improvement, and creative direction
• Comfort operating in agile, sprint-based, or experimentation-heavy environments with multiple concurrent workstreams

Benefits

• Comprehensive medical, dental, and vision coverage
• Help with gender-affirming care
• Tools for family and fertility planning
• Travel reimbursements if healthcare is not available where you live
• Traditional or Roth 401k retirement plan options with a 2% company match
• Modern life stipends for learning and development
• Discounted company stock through ESPP

About the company

Hinge Health uses technology to scale and automate the delivery of healthcare, starting with musculoskeletal (MSK) conditions. The company is headquartered in San Francisco with additional offices in Montreal and Bangalore.