Hirehangar
SEO Manager
Panama, Remote. Posted 2 months ago
The role
The SEO Manager will lead and scale SEO delivery for a portfolio of home-services clients. This role involves managing local SEO, Google Business Profile, content direction, technical SEO, and link building coordination.
What you will do
- Own SEO strategy and execution for a portfolio of home-services clients.
- Create and maintain SEO roadmaps covering technical improvements, content, local visibility, link building, and GBP optimization.
- Contribute to building scalable SEO processes, templates, QA checks, and reporting standards.
- Stay current on Google algorithm updates, AI-influenced search trends, E-E-A-T considerations, and local ranking factors.
- Improve GBP rankings across primary and surrounding service cities.
- Optimize categories, attributes, service areas, citations, photos/videos, and local trust signals.
- Conduct city-level keyword research and local expansion planning.
- Build content plans for service pages, location pages, blogs, and topical authority clusters.
- Coordinate link acquisition activities including citations, outreach, partnerships, and placements.
- Run technical audits covering crawlability, indexation, architecture, internal linking, duplication, schema basics, and Core Web Vitals.
Required qualifications
- 3–5 years of hands-on SEO experience, ideally in an agency or multi-client environment.
- Proven success improving local SEO performance for service-area businesses.
- Experience improving Google Business Profile rankings and local visibility in competitive markets.
- Familiarity with multi-location SEO structures.
- Solid technical SEO foundation.
- Strong proficiency in WordPress.
- Ability to produce clear documentation, briefs, action plans, and performance reporting.
- Strong organization and time management.
- Prior, professional remote work experience.
- Fluent with remote collaboration tools (e.g., Slack, Zoom, Google Workspace, Asana or similar).
Nice to have
- Experience collaborating with paid media/LSA teams or supporting omnichannel strategies.
- Experience with structured data/schema implementation and validation.
- Experience mentoring junior SEO specialists or coordinating contractors/vendors.
Before you apply
- Applications without clear evidence of remote work experience and comfort operating in distributed teams will not be considered.
- You will be required to record a video as part of the application process.
- If you do not record a video, you will not be considered for any open roles.
About the company
Hire Hangar connects top talent with vetted employers, competitive pay, and real growth opportunities.