Marketing Operations Manager

The role

This person will drive qualified pipeline for a B2B technology company. They will own HubSpot administration, lead lifecycle, and conversion tracking for paid, email, and event programs.

What you will do

• Plan, launch, and manage Google Ads and Meta campaigns
• Own conversion tracking including UTM governance, GA4, and HubSpot ad integration
• Manage budget allocation by network and campaign
• Brief creative and landing pages and report results weekly
• Act as HubSpot Marketing Hub administrator
• Define and enforce lifecycle stages through automation
• Maintain database health and compliance
• Build HubSpot campaigns with spend items attached
• Produce marketing-sourced and marketing-influenced pipeline and revenue reporting
• Plan and execute the email calendar and nurture tracks

Required qualifications

• Experience in B2B demand generation or marketing operations, including serving as the primary HubSpot Marketing Hub administrator
• Deep, hands-on HubSpot expertise: custom properties and objects, lifecycle design, workflows, lead scoring, lead routing, campaigns and spend items, multi-touch attribution, and custom reporting
• Current HubSpot Marketing Hub and Reporting certifications, or the ability to earn them within 60 days of start
• Hands-on Google Ads and Meta Ads management
• Strong data discipline, including clean segmentation, database hygiene, and a working knowledge of deliverability metrics
• Experience marketing to technical buyers with long purchase cycles sold through channel partners
• Strong written and spoken English
• Prior remote work experience
• Fluent with remote collaboration tools and platforms (such as Slack, Zoom, Google Workspace, Asana, or similar)

Nice to have

• Experience in professional AV, broadcast, video technology, or education and government technology markets
• Proficiency with GA4, Google Tag Manager, and Looker Studio; basic SQL
• Familiarity with SDR enrichment and sequencing tools (such as Apollo, Clay, or Nooks)
• Experience with webinar platform operations and trade show lead-capture workflows
• Experience running LinkedIn Ads for account-based programs
• Experience managing vendors and agencies, including SEO and content partners

Before you apply

• Applications without prior remote work experience will not be considered
• You will be required to record a video as part of the application process

About the company

Hire Hangar connects top talent with vetted employers, competitive pay, and real growth opportunities.