Product Marketing Manager

The role

You will own Hudu's market positioning, messaging, and competitive story. You will work with marketing, product, sales, and customer success to manage product launches, sales enablement, and customer adoption.

What you will do

• Create messaging frameworks for MSPs and internal IT teams.
• Own competitive research and comparison documentation.
• Present product benefits and values in person or on webinars.
• Plan and run go-to-market plans for new products and releases.
• Create sales enablement materials like decks, one-pagers, and battlecards.
• Set and approve product and competitive messaging on the website.
• Partner with Customer Success and Growth on adoption and expansion campaigns.
• Run customer interviews, win/loss reviews, and review-site analysis.
• Track pipeline influenced, competitive win rates, launch adoption, and enablement usage.

Required qualifications

• 5+ years in product marketing, including at least 3 in B2B SaaS.
• Experience marketing to IT professionals, MSPs, or other technical buyers.
• Launches you can point to with explainable results.
• Clear, plain writing.
• Competitive positioning that stays factual and respectful.
• The ability to set your own priorities and ship without a large team around you.
• Working knowledge of HubSpot or a similar CRM.

Nice to have

• Time in the MSP ecosystem (PSA, RMM, documentation, or security tools)
• Familiarity with SEO and AI search (AEO)

Benefits

• Health Insurance
• 401k plan with company matching
• Paid time-off
• Flexible work hours
• Work Life Balance

About the company

Hudu is a fast-growing SaaS platform built exclusively for IT professionals and Managed Service Providers (MSPs). It provides a single, secure place to store, organize, and share passwords, network documentation, processes, assets, and client knowledge.