Associate Product Manager - Growth

The role

You will work with senior product and growth leaders to identify opportunities, launch experiments, and improve the user journey. You will focus on organic social to drive qualified traffic and product adoption.

What you will do

• Identify growth opportunities through user behavior, customer feedback, social trends, and competitor activity
• Run growth experiments by defining hypotheses, success metrics, and launching tests
• Support organic acquisition across TikTok, Instagram Reels, YouTube Shorts, X, and LinkedIn
• Improve the user journey by identifying friction in landing pages, signup flows, onboarding, and feature discovery
• Write clear briefs, user stories, and acceptance criteria for growth initiatives
• Coordinate with Product, Engineering, Design, Marketing, and Creative teams
• Maintain experiment trackers and dashboards and monitor acquisition and product metrics
• Build repeatable growth loops connecting content, creators, sharing, and referrals
• Explore AI and automation tools for research, analysis, reporting, and experimentation
• Document results from experiments

Required qualifications

• 0–2 years of relevant experience in product management, growth, analytics, marketing, or a related field
• Bachelor's degree in Computer Science, Engineering, Business, Economics, or a related field or equivalent practical experience
• Basic understanding of product funnels, user acquisition, activation, conversion, and retention
• Familiarity with major social platforms
• Comfort working with spreadsheets and data
• Ability to break an unclear problem into practical steps and follow through
• Strong written communication skills
• Willingness to ship, gather feedback, and improve
• Interest in generative AI, consumer technology, and how people use creative tools
• Availability to work full-time, on-site at NSTP, Islamabad

Nice to have

• Experience with product analytics tools such as Mixpanel, Amplitude, GA4, or PostHog
• Basic SQL knowledge or experience with Python, scripting, or automation tools
• Familiarity with A/B testing, event tracking, and cohort analysis
• Experience growing a social channel, newsletter, community, or digital product
• Exposure to AI, SaaS, or consumer technology products
• Experience with creator partnerships, referral programs, or community-led growth
• A portfolio of experiments or projects

Benefits

• Competitive Salary
• Performance Bonuses
• Health Insurance
• Medical Allowance
• EOBI
• Fuel Allowance
• Daily Meal Allowance / Free Meals
• Paid Annual Leave
• Paid Sick Leave
• AI Tool Subscriptions (ChatGPT, Claude, Cursor, Perplexity, ImagineArt, Chatly, etc.)
• Latest MacBook & Premium Work Setup
• Learning & Development Budget

About the company

ImagineArt is one of the fastest-growing GenAI companies in the world. The team builds products that help millions of people turn their ideas into images, videos, music, and more.