Senior Creative Lead / Head of Creative

The role

You will own creative quality from brief to final ad by setting standards across Creative Strategy, Production, and Post-Production. You will lead teams, provide hands-on feedback, and bridge the gap between strategy and execution. The role involves guiding the agency's transition from UGC-first to elevated branded formats.

What you will do

• Be the final creative eye on storyboards, raw footage and final edits
• Give specific, hands-on feedback that people can act on
• Build and maintain creative checklists and review standards
• Spot and fix recurring patterns in hooks, storyboards and editing
• Work with team leads to set direction, coach, and build creative judgement
• Run regular creative reviews and inspiration sessions
• Translate creative strategy into briefs for production
• Partner with Managing Director and Operations on processes and tools
• Guide the team on what to test, iterate and drop based on paid social performance
• Present creative rationale to clients

Required qualifications

• 7+ years in creative with leadership across social-first, performance or content work
• Fluent in production
• Understand paid social and creative performance
• Led teams and developed people
• Fluent in English
• Working hours within about 3 hours of CET

Nice to have

• Experience at an agency, a DTC brand or a production house

Benefits

• Competitive compensation, reviewed yearly
• Creative Milkshake stipends (mental health, healthcare and internet)
• 21 days PTO
• 7 paid sick days
• Company closure over the end-of-year period
• Maternity/paternity leave
• Long service incentives (from 2 years)

About the company

Creative Milkshake is a remote-first performance creative agency that makes short-form ads for DTC brands on Meta and TikTok. They are part of the Fieldtrip group alongside inBeat.