Account Executive - Parchment - K12

The role

The Account Executive, Parchment K12 creates, manages, and closes new sales pipelines within an assigned US-based K12 public school territory. This role drives net-new client adoption and cross-sells products to audiences like Directors of Student Services, Registrars, Principals, and Superintendents.

What you will do

• Achieve and exceed assigned sales quotas through proactive outreach, presentations, and negotiations.
• Develop and execute strategic sales plans to target new opportunities.
• Conduct product demonstrations and presentations.
• Build and maintain a sales pipeline and forecast activity.
• Collaborate with sales engineering, marketing, and customer success teams.
• Negotiate contracts, pricing, and terms with prospective clients.
• Stay up-to-date on industry trends, competitor activities, and product developments.
• Participate in industry events, conferences, and webinars.
• Maintain accurate records in the CRM system.

Required qualifications

• Minimum of 2 years of successful B2B sales experience with a proven track record of exceeding quotas.
• Strong understanding of the K12 education market.
• Excellent communication, presentation, and interpersonal skills.
• Ability to manage complex sales cycles and build client relationships.
• Proficiency in CRM software (e.g., Salesforce) and Google Suite.
• Self-motivated, results-oriented, and able to work independently or as part of a team.
• Ability to travel up to 25%.

Nice to have

• Experience within the K12 education technology space.
• Bachelor's degree in Business, Marketing, Education, or a related field

Benefits

• Competitive compensation
• Ownership program for all full-time employees
• Flexible work culture
• Generous time off, including local holidays and annual Dim the Lights period
• Comprehensive wellness programs and mental health support
• Learning and development resources, including professional development tools and tuition reimbursement
• Technology and tools provided
• Motivosity employee recognition program

Before you apply

• All employees must pass a background check
• Identity verification measures implemented
• Candidates may be asked to verify legal name, current physical location, and provide a valid contact number and residential address

About the company

Instructure creates intuitive products that simplify learning and personal development. Their goal is to amplify the power of people to grow and succeed throughout their lives.