フィールドマーケティング マネージャー 東京

The role

This person will lead integrated field marketing and campaigns in Japan. They will design and execute full-funnel campaigns including digital, ABM, sales initiatives, content, and executive events to drive pipeline and revenue.

What you will do

• Define focus segments, key customers, and marketing priorities in collaboration with Japanese sales leadership.
• Act as a marketing partner to the Japanese sales team to enable engagement with Tier 1 customers.
• Plan and execute integrated multi-channel campaigns from awareness to engagement.
• Lead field marketing in the region, including strategic planning and execution of events and offline touchpoints.
• Build ABM foundations and execute/improve playbooks in cooperation with global teams.
• Track performance and pipeline impact, converting data into actionable insights.
• Localize global strategies to ensure campaigns and messaging resonate with the Japanese market.

Required qualifications

• Native level Japanese proficiency
• Business level English proficiency
• 3+ years of B2B marketing experience in integrated campaigns, field marketing, ABM, or demand generation
• Proven track record of end-to-end field marketing execution including in-person and online events (minimum 10 events per year)
• Ability to function as both a strategist and a hands-on executor
• High relationship-building skills to partner with sales leaders and engage C-level stakeholders
• Data literacy and verification thinking to analyze performance and propose improvements
• Excellent written and verbal communication skills to create persuasive narratives for decision makers

Nice to have

• ABM (Account Based Marketing) practical experience
• Proven track record of leading programs that result in actual deal generation and opportunity creation in collaboration with sales teams

Benefits

• Hybrid work flexibility
• Budget for home office setup
• Co-working space usage subsidy
• Personal IT budget for additional equipment
• Cutting-edge technology and AI-powered tools
• Access to Ideals Academy
• Investment in external training and professional development
• Guidance on Personal Development Plans (PDP)
• Subsidy for professional books and subscriptions
• Support for speaking and writing activities
• Internal transfer opportunities
• Customized wellness package

About the company

Ideals is a global B2B SaaS company in the secure business collaboration market. Their Virtual Data Room (VDR) is used in over 10% of the world's M&A transactions.