Integrated Campaign Manager - Japan

The role

You will lead field marketing initiatives and execute integrated campaigns in Japan. You will shape regional plans and run full-funnel, account-focused campaigns involving digital, ABM, sales plays, content, and events.

What you will do

• Partner with regional Sales leadership to define focus segments and priority accounts.
• Act as the day-to-day marketing lead for Japan Sales and BDM teams.
• Plan and deliver integrated, multi-channel campaigns.
• Own regional field marketing including strategizing and executing events and offline touchpoints.
• Deliver and evolve ABM foundations and plays in collaboration with global teams.
• Track performance and pipeline impact and translate data into actionable insights.
• Translate global strategy into regional inputs for the Japanese market.

Required qualifications

• Native Japanese Proficiency
• Business English Proficiency
• 3+ years of experience in B2B marketing, with a focus on integrated campaigns, field marketing, ABM or demand generation
• Proven track record in end-to-end field marketing execution, including managing physical/virtual events (targeting a minimum of 10+ events per year)
• Comfortable operating as both strategic planner and hands-on operator
• Strong relationship-building skills
• Data-literate and experiment-minded
• Excellent written and verbal communication skills
• Based around/in Tokyo with the ability to spend periodic time in person with Sales and customers across Tokyo as needed

Nice to have

• ABM experience
• Demonstrated experience co-planning pipeline with sales and owning programs that lead to meetings and opportunities

Benefits

• Hybrid flexibility
• Home workplace budget
• Co-working expense coverage
• Individual IT budget for extra equipment
• Top-tier tech and AI-powered tools
• Access to Ideals Academy with numerous courses
• Investment in external learning and development activities
• Guidance in Personal Development Plan creation
• Professional literature and subscriptions coverage
• Support of your passion as a speaker or writer
• Internal talent mobility opportunities
• Tailored Wellness Package

About the company

Ideals is a global B2B SaaS product company in the secure business collaboration market. It provides a Virtual Data Room (VDR) for complex transactions like due diligence and fundraising.