Ideals
Account-Based Marketing Manager
United States, Remote. Posted 3 months ago
The role
You will design the account-based marketing framework and playbooks for high-value accounts. You will partner with Sales and Marketing to create account-selection logic, campaign frameworks, and measurement dashboards.
What you will do
- Create a repeatable, scalable ABM lifecycle and engagement sequences
- Define segment priorities, target accounts, and shared marketing priorities with Sales
- Design account-selection frameworks, tiering logic, and stakeholder mapping
- Partner with Ops teams to identify and close data gaps
- Deliver personalized, multi-channel campaign frameworks and playbooks
- Set ABM readiness across content, digital, and product marketing
- Support account and contact-level dashboards to measure success
Required qualifications
- 3+ years dedicated to ABM
- 5–6+ years across demand generation and/or field marketing in B2B SaaS
- Understanding of buying committees, deal cycles, and marketing's role in enterprise transitions
- Experience building ICPs and comprehensive account plans
- Full-funnel channel fluency across digital and offline channels
- Experience running intent-driven, highly targeted digital programs
- Budget accountability
- Cross-functional experience with field sales
- Experience partnering with Sales Enablement, Integrated Campaigns, Content and Product Marketing
Benefits
- Remote-first flexibility
- Home workplace budget
- Co-working expense coverage
- Individual IT budget for extra equipment
- Top-tier tech and AI-powered tools
- Access to Ideals Academy
- Investment in external learning and development activities
- Guidance in Personal Development Plan creation
- Professional literature and subscriptions coverage
- Support of your passion as a speaker or writer
- Internal talent mobility opportunities
- 100% employer-paid health insurance for US employees
About the company
Ideals is a global B2B SaaS product company in the secure business collaboration market. Their data room platform powers M&A deals for investment banks, advisory firms, and corporate dealmakers.