Senior Marketing Operations Manager

The role

You will serve as the strategic architect for the full-funnel customer journey, multi-touch attribution engine, and core lead management infrastructure. You will manage technologies, data schemas, and processes that dictate how leads and accounts progress through the GTM funnel.

What you will do

• Own the strategy, build, and administration of the lead lifecycle framework in Marketo.
• Manage lifecycle stages, lead status transitions, database hygiene, and campaign execution.
• Own, configure, and optimize Bizible alongside supporting attribution models.
• Measure and report on pipeline contribution, campaign ROI, velocity, and conversion rates.
• Architect, test, and optimize lead and account scoring models.
• Oversee real-time enrichment pipelines and automated routing systems.
• Define and govern operational boundaries between Marketing and Sales.
• Standardize lead status workflows, SLA tracking, and notification protocols in Salesforce.
• Build automated account-based engagement tracks powered by intent signals.
• Deliver executive dashboards and actionable pipeline reporting.

Required qualifications

• 5+ years in Marketing Operations or Revenue Operations within an enterprise B2B SaaS environment.
• Hands-on, advanced experience with Marketo.
• Hands-on, advanced experience with Bizible.
• Proven track record of scaling enterprise Marketo lifecycle models, Bizible touchpoint mapping, and Marketo-Salesforce CRM sync architectures.
• Hands-on experience configuring and managing lead routing engines (Chili Piper, LeanData).
• Hands-on experience with enrichment providers (Leadspace, 6sense).
• Hands-on experience with lead scoring systems.
• Advanced proficiency with Salesforce CRM.
• Advanced proficiency with SQL.
• Advanced proficiency with BI tools (Tableau, ThoughtSpot, Looker).
• Advanced proficiency with data enrichment pipelines.
• Exceptional cross-functional leadership skills.

Benefits

• 100% health coverage for employees (medical, dental, and vision).
• 75% coverage for dependents with buy-up plan options.
• Gender-neutral parental leave and compassionate leave.
• Family forming support through Maven.
• Paid time off.
• Monthly stipends for wellbeing, hybrid work, and cell phone use.
• Mental health support through Modern Health.
• Pre-tax commuter benefits.
• 401(k) plan with Fidelity with employer match.
• Regular team events.

About the company

Ironclad is the leading AI contracting platform that transforms agreements into assets. It is recognized as a leader in the industry and is backed by investors including Accel, Y Combinator, Sequoia, BOND, and Franklin Templeton.