Product Marketing Manager, Operations

The role

The Product Marketing Manager, Operations will lead a defined Operations portfolio by owning positioning, go-to-market strategy, and adoption. You will connect Jobber's capabilities into clear stories to help customers realize value. This is an individual contributor role within the Product department.

What you will do

• Build understanding of customer workflows using customer conversations, competitive insight, and product data
• Craft differentiated stories around the customer journey through product demos and messaging
• Shape the offer by bringing customer needs and competitive context into packaging discussions
• Own the GTM plan for the portfolio from target customer to success measures
• Improve discovery and adoption by partnering with Product, Lifecycle Marketing, Education and Customer Success
• Equip Sales and Success with competitive positioning, customer proof, and objection-handling guidance
• Keep the story consistent across campaigns, landing pages, and product experiences
• Connect work to commercial outcomes like conversion and adoption using funnel and cohort data
• Use AI hands-on for research synthesis, analysis, GTM execution and repeatable workflows

Required qualifications

• Proven track record in product marketing for software products
• Strong storytelling and writing skills
• Sharp commercial judgment
• Analytical confidence in framing business questions and interpreting data
• Hands-on experience using AI to improve research, GTM execution, analysis or team processes
• Track record of influencing partners without direct authority
• Comfort with evolving priorities
• Genuine curiosity about how service businesses work
• Collaborative approach

Nice to have

• Experience with SMB software
• Experience with vertical SaaS
• Experience with field service or operational workflows
• Familiarity with home service businesses

Benefits

• Extended health benefits package with fully paid premiums for body and mind
• Matching in RRSP, TFSA or FHSA
• Stock options
• Dedicated Talent Development team
• Access to coaching, learning, and leadership programs

About the company

Jobber helps small home service businesses like plumbers, painters, and landscapers transform how they deliver service through technology. The company works to help these businesses quote, schedule, invoice, and collect payments.