Senior Director, AI Creative Operations

The role

Lead the practical evolution of AI-powered creative operations across the UK and EMEA region, working with Strategy, Creative, Production, Delivery, Product and Commercial teams. Redesign workflows and operating models around AI and agentic technology, and scale proven approaches across clients and markets.

What you will do

• Lead the development of scalable AI creative workflows, operating models and delivery standards.
• Optimise end-to-end workflows to remove friction, duplication and manual processes.
• Validate workflows in real client environments before wider rollout.
• Embed AI governance, quality assurance, risk management and client compliance standards.
• Identify ways to improve delivery efficiency, reduce overhead and increase margin through AI.
• Measure the impact of AI adoption on productivity, profitability and client value.
• Connect delivery teams with Pencil and Product teams and feed real-world challenges into the roadmap.
• Support strategic pitches and client adoption programmes for AI-powered creative solutions.
• Codify successful workflows into playbooks, frameworks and global standards.
• Partner with Delivery Leads to evolve talent, skills and resource models for AI-powered delivery.

Required qualifications

• Significant experience leading creative operations, creative production, delivery transformation, marketing technology or AI-enabled workflows within a global creative, marketing or technology-led org
• Demonstrable understanding of generative AI and its practical application across creative development, production, adaptation and delivery.
• Experience translating complex workflows into scalable operating models, with a track record of driving adoption and continuous improvement.
• Strong commercial acumen, including delivery economics, resource utilisation, productivity and margin improvement.
• Experience working cross-functionally with product, engineering, creative and client-facing teams.
• Ability to interpret operational data and translate insights into measurable business outcomes.
• Excellent stakeholder management and communication skills, with the ability to influence senior leaders.
• A genuine passion for creativity, innovation and the role technology can play in unlocking better work.

Benefits

• Eligible for a discretionary annual bonus scheme.
• Work remotely for up to 60% of your days.
• Flexible working hours between 8am and 6:30pm.
• 14 weeks of paid leave for primary caregivers.
• 4 weeks of paid leave for secondary caregivers.
• £1000 (or equivalent) towards courses for returning primary caregivers.

Before you apply

• Apply with your resume in English.
• Skills and behavioural attributes are weighted over years of experience and traditional degrees.
• Be alert to fake recruiters impersonating Jellyfish; verify job offers with talentacquisition@jellyfish.com.

About the company

Jellyfish is a global digital marketing agency combining tech enthusiasts, creative minds, and media and data experts. It works to empower clients on their digital journey and craft influential stories for global clients and their customers.