Openai
Creative Lead, Japan
Tokyo, Japan, Remote. Posted 29 days ago
The role
You will lead the creative vision and execution of OpenAI's brand in Japan. You will translate global ideas for local relevance and develop original ideas rooted in Japanese culture.
What you will do
- Lead creative direction for brand campaigns, marketing, digital, content, experiential, events, and partnerships in Japan.
- Translate global brand strategy and creative vision into culturally resonant work for Japanese audiences.
- Set and maintain a high bar for concept, craft, and storytelling across all creative outputs.
- Partner with International and U.S. Creative Studio, Japan Marketing, and cross-functional partners.
- Guide and mentor designers, art directors, and creative partners working on Japan.
- Collaborate with Japan Marketing to turn audience insights and product capabilities into local ideas.
- Shape and evolve OpenAI's visual systems and creative frameworks for Japan.
- Select and co-lead agencies in Japan with the Japan Marketing Lead.
- Interpret strategy and briefs to identify core creative tension and distinctive ideas.
- Act as a trusted creative partner to cross-functional stakeholders in Japan.
Required qualifications
- Strong, distinctive portfolio demonstrating creative leadership, conceptual clarity, and exceptional craft across multiple mediums.
- Experience leading brand work in Japan with a portfolio demonstrating local cultural relevance and global brand stewardship.
- Experience working within a global brand organization.
- Ability to interpret global creative direction through a local cultural lens.
- Deep cultural fluency in Japan and understanding of local audiences, language, visual culture, storytelling, and creative communities.
- Ability to set creative vision and perform hands-on work.
- Refined design eye and a strong, well-articulated point of view.
- Ability to collaborate across languages, cultures, and time zones.
- Empathetic leader.
- Ability to balance creativity with strategic rigor and brand stewardship.
- Strong cross-functional collaboration skills.
About the company
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. They push the boundaries of AI capabilities and seek to safely deploy them to the world through their products.