Openai
Head of Performance Marketing
San Francisco. Posted 10 days ago
The role
You will lead global paid media and investment allocation across products, audiences, and markets. You will build a global team and develop growth strategies using AI-powered workflows and experimentation.
What you will do
- Set the global performance-marketing strategy and operating model.
- Build and develop a global team with deep channel expertise.
- Work directly on campaign strategy and execution.
- Partner with Data Science, Analytics, Growth Product, and Finance to measure incremental growth.
- Build AI-powered workflows and agents for creative testing, campaign creation, optimization, and analysis.
- Partner with Product Marketing, Creative, and Product to translate audience insights into campaigns.
- Coordinate with the Brand media strategy and planning leader.
- Drive the partnership with biggest ad platform partners.
Required qualifications
- Track record of scaling performance marketing across channels and markets.
- Experience building global teams while staying close to campaign execution and technical detail.
- Deep paid-media expertise across audience strategy, creative testing, bidding, pacing, and optimization.
- Strong judgment in incrementality, experimentation, attribution, and customer economics.
- Experience personally building or deploying AI workflows and automation.
- Technical fluency and communication skills to influence senior stakeholders.
- Practical leadership style.
- Experience managing strategic media-platform partnerships, commercial negotiations, and measurement integrations.
- Ability to operate in a fast moving environment.
About the company
OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity. They seek to safely deploy AI to the world through their products.