Market Research Lead, ChatGPT

San Francisco, Remote. Posted a month ago

The role

You will set research strategy and lead complex quantitative and qualitative research workstreams for ChatGPT. You will translate research findings into recommendations to influence senior leadership and business strategy.

What you will do

Set research strategy, priorities, and goals for a major business area.
Define, prioritize, and lead multiple complex quantitative and qualitative research workstreams.
Serve as a strategic partner to brand, product marketing, creative, and product teams.
Address challenges regarding reaching new audiences, brand evolution, and product positioning.
Connect primary research with behavioral data and other evidence.
Translate complex findings into clear narratives and actionable recommendations for senior leaders.
Set technical and quality standards for research design, execution, analysis, and interpretation.
Develop reusable frameworks and foundational research.

Required qualifications

12+ years of experience in mixed-method market research and data analysis.
Deep expertise in quantitative and qualitative methods.
Track record of setting research strategy and leading multiple complex workstreams.
Hands-on expertise across the full research lifecycle, including instrument design, sampling, weighting, statistical analysis, and reporting.
Demonstrated success synthesizing evidence from multiple sources into recommendations.
Experience spanning product or go-to-market research, positioning and messaging, brand strategy, campaign development, and tracking.
Experience conducting global research and managing agencies or vendors.
Experience establishing research standards, developing reusable frameworks, and mentoring experienced researchers or cross-functional peers.
Proficiency with statistical analysis and survey programming.

Nice to have

Excited to make AI part of how you work—actively experimenting with new tools

About the company

OpenAI is an AI research and deployment company dedicated to ensuring that general-purpose artificial intelligence benefits all of humanity.