SVP, Marketing

The role

You will lead a team spanning demand generation, product marketing, lifecycle marketing, brand, and design. You will build a systematic, revenue-connected marketing engine to power telehealth solutions at scale.

What you will do

• Own marketing strategy and execution across demand generation, product marketing, lifecycle marketing, brand, and design.
• Lead the demand gen team in driving inbound and outbound pipeline.
• Own product marketing enablement and throughput for internal and external audiences.
• Lead and elevate the brand and design function.
• Build out event marketing as a function from the ground up.
• Introduce a systematic, metrics-driven operating rigor across the team.
• Coach and develop the team by building prioritization frameworks and systems.
• Partner closely with Sales/Revenue leadership.
• Serve as a senior marketing voice internally and represent the function to executive leadership.
• Other duties as assigned.

Required qualifications

• Bachelor's degree in Marketing, Business, or a related field, or equivalent experience.
• 12+ years of B2B marketing experience, including senior leadership scaling multi-function marketing organizations.
• Proven experience running both a self-service and a B2B/outbound funnel at the same time without one cannibalizing the other.
• A track record of building systematic marketing operations including metrics, reporting, and prioritization frameworks, inside a high-growth environment.
• Strong people leadership across diverse marketing disciplines: demand gen, product marketing, lifecycle, brand, and design.
• A growth marketing mindset, with the ability to guide brand and design teams without being a hands-on practitioner.
• Hands-on comfort using AI to increase marketing team productivity, execution speed, and decision-making.
• Excellent executive communication and storytelling skills.
• Comfortable operating in a fast-moving, high-accountability environment.

Benefits

• Medical, Dental, and Vision plans
• Flexible Spending/Health Savings Accounts
• Flexible PTO
• 401(k) + Company Match
• Life Insurance
• Pet insurance

About the company

OpenLoop provides telehealth support solutions designed to streamline and simplify go-to-market care delivery for companies offering virtual support to patients in all 50 states. The company has a relatively flat organizational structure with core values of Autonomy, Competence and Belonging.