Principal Growth Manager, ABM & Enterprise

The role

You will own and scale revenue growth from high-value target accounts by managing the ABM and enterprise marketing budget and strategy. You will run multi-channel campaigns including outbound email, direct mail, events, and webinars to create and accelerate enterprise pipeline.

What you will do

• Own the ABM and enterprise marketing budget and strategy company-wide
• Define and maintain target account lists in partnership with Sales leadership
• Develop account-level and segment-level campaign plans for priority accounts
• Build account intelligence from incomplete data
• Coordinate account coverage across BDRs, AEs, and marketing channels
• Build and develop the ABM team as the program scales
• Design multi-touch outbound email sequences
• Design and execute direct mail campaigns for target accounts
• Co-own event strategy including executive dinners, roundtables, and conferences
• Plan and execute webinar programs targeting enterprise personas

Required qualifications

• 10–14 years in B2B marketing
• 4–5 years focused on ABM or enterprise marketing
• Hands-on experience with at least 3 of: outbound email, direct mail, events, webinars
• Track record of running account-based campaigns and owning budget and channel-mix decisions
• Experience managing vendors, budgets, logistics, and creative
• Experience building or scaling a team or function
• Deep experience partnering with BDRs and AEs
• Understanding of long sales cycles and multi-threaded buying committees
• Ability to speak credibly to C-level and VP-level personas at banks and fintechs

Nice to have

• ABM or enterprise marketing at a company selling to financial institutions or regulated industries
• Marketing automation tooling (HubSpot, Marketo, Outreach, Sendoso, or similar)
• Run executive dinner programs or high-touch field events
• Worked at a company in the $5M–$50M ARR scaling phase

Benefits

• Competitive salary and equity packages
• 401k plan
• Remote-first culture
• 100% employer-covered comprehensive health, dental, and vision insurance (US)
• Unlimited PTO policy
• Family-friendly environment with regular team events and offsites
• Strong learning and professional development opportunities

Before you apply

• Send a cold outbound email to joe@oscilar.com if you do not check every box but are convinced the role is for you

About the company

Oscilar is building the AI Risk Decisioning platform for banks and fintechs. The platform enables financial institutions to manage fraud, credit risk, compliance, and onboarding decisions in real time using modern AI infrastructure.