Outset
Account Executive - CPG/Food & Beverage
San Francisco, Remote. Posted 23 days ago
The role
This individual contributor role involves selling Outset into CPG and F&B organizations. You will own the full sales cycle from prospecting to closing and expansion for a named set of accounts.
What you will do
- Own the full sales cycle for a named set of CPG and F&B accounts, from prospecting to close.
- Land new logos and grow existing customers across brands, categories, and regions.
- Build trusted relationships with Market Research, Consumer Insights, Brand and Category leaders.
- Lead discovery and demos that connect Outset to CPG research workflows.
- Build account plans that map brands, buying centers, research budgets, agency relationships, and whitespace.
- Navigate complex enterprise sales processes, including annual research planning cycles, procurement, and incumbent research agency relationships.
- Maintain accurate forecasting and pipeline visibility in Salesforce.
- Partner with Marketing and outbound teams to build targeted CPG plays.
- Collaborate with Customer Success and Research teams to drive adoption and identify expansion opportunities.
- Bring CPG market feedback back to Product and GTM.
Required qualifications
- 5+ years of quota-carrying B2B SaaS sales experience, with a strong track record of exceeding quota.
- Demonstrated experience and expertise selling into and growing CPG / F&B accounts.
- Owned commercial relationships with consumer goods companies and know how they buy.
- Experience selling full service research and analysis deliverables.
- An established network across Market Research and Consumer Insights leadership at CPG and F&B companies.
- Proven ability to run full-cycle enterprise sales, including prospecting, managing complex multi-stakeholder deals, and closing new business.
- A track record of growing existing accounts through expansion and cross-sell across brands and business units.
- Understanding of the CPG research ecosystem, including the agencies, panels, and research suppliers these teams rely on today.
- Exceptional communication, executive presence, and relationship-building skills.
- Ability to operate independently in a fast-paced startup environment.
- Willingness to travel up to 40% for customer meetings and industry events.
Nice to have
- relationships with UX Research, Product, or CX leaders
- experience selling research, consumer insights, analytics, or AI solutions
About the company
Outset invented a better way to do research using AI-powered user interviews. The company is backed by top Silicon Valley investors and serves large enterprises.