Creative Director, Performance Marketing

The role

The Creative Director, Performance Marketing will drive the creative quality and strategic direction of paid media campaigns. You will produce and direct creative across surfaces like Meta, YouTube, and CTV using large ad budgets.

What you will do

• Produce and direct creative across all paid marketing surfaces
• Own and understand the P&L impact of ad campaigns across channels
• Shape the expression of Owner's brand across channels
• Build and own the creative testing framework
• Oversee the QC process for in-house and contractor creatives
• Establish the organic-to-paid creative pipeline
• Work with the growth team on performance analytics

Required qualifications

• 5+ years of experience in creative direction for performance marketing
• Demonstrated portfolio of performance creative across multiple channels (Meta, YouTube, CTV, lifecycle)
• Data fluency to build infrastructure to ingest campaign performance data and translate insights into creative direction
• Experience building creative testing frameworks and production pipelines at scale
• Comfort with full-funnel creative: ads, landing pages, email, CRO
• Bias for clear systems and documentation
• Active use of AI-enabled tools, automation, and workflows

Benefits

• Comprehensive health coverage
• Remote-first workplace
• Unlimited PTO
• Extra fun perks

Before you apply

• Recruiter Screen: 30-minute phone call
• Hiring Manager Screen: 30-minute video interview
• Technical Interview: 75-minute interview
• Paid Project: A compensated project
• Marketing Leadership Interviews: Video interviews with senior marketing leaders

About the company

Owner is an AI-native system used by local business owners to succeed. The company provides tools for websites, online ordering, CRM, and POS.