Senior Manager, Brand Social

The role

You will run organic social strategy to showcase the Ladder fitness app. You will ideate and produce social content series and collaborate with creative teams to craft campaigns.

What you will do

• Ideate and produce social content series through speaking videos, coach content and member UGC
• Collaborate with creative team, creators and coaches to craft campaigns
• Optimize rollout strategies in socially native formats
• Stay ahead of trends, content formats, and platform shifts
• Track community sentiment
• Manage inbox communications

Required qualifications

• Located in Austin, TX
• Proven experience in a social media role with real results
• Deep understanding of social strategy across Instagram, TikTok, YouTube and X
• Sharp understanding of cultural trends and the social media landscape
• Ability to shoot and edit high-quality, mobile content
• Top-tier organizational skills and an eye for detail
• Genuine passion for fitness and hands-on experience with strength training
• Collaborative, no-ego mindset

Benefits

• Access to the sickest private gym in Austin
• Incredible marketing campaigns with the world’s most expert coaches, and top celebrities, alike
• Equity in Ladder
• Access to Company Insurance (Health, Dental, Vision)
• Company-wide events
• Unlimited PTO
• New Company Computer
• Free Ladder membership
• Ladder swag

About the company

Ladder is a small team of no-ego experts building the world’s best fitness business. They lead the industry with innovation.