GTM Specialist, Demand Orchestration & Outbound (Contract to Hire)

The role

This person will design, build, and improve GTM infrastructure, automation, and outbound prospecting systems for clients. They will work with RevOps Consultants to recommend and implement technical solutions for lead management and sales processes.

What you will do

• Design and implement lead lifecycle, scoring, routing, qualification, and sales handoff processes.
• Build outbound and prospecting infrastructure including data sourcing, enrichment, and CRM integrations.
• Implement and connect sales engagement platforms, prospecting tools, and buying signal providers.
• Build workflows that automate lead and account qualification, prospecting, routing, and follow-up.
• Use AI agents and automation to replace repetitive sales and marketing work.
• Monitor systems, troubleshoot integrations, and improve data quality and reliability.
• Work directly with clients to understand GTM processes, technology, and business requirements.
• Assess existing systems, identify problems, and recommend practical solutions.
• Own technical implementations from design through configuration, testing, launch, and documentation.
• Train client teams to operate and maintain the systems built.

Required qualifications

• 6+ years of hands-on experience in GTM Engineering, Marketing Operations, Revenue Operations, Sales Operations, or similar roles.
• Proven experience building and implementing lead management, routing, enrichment, and outbound automation systems in B2B environments.
• Strong Salesforce and HubSpot experience, including CRM configuration, workflows, and integrations.
• Advanced Clay experience, including enrichment waterfalls, automated workflows, AI columns, and CRM integrations.
• Experience with sales engagement platforms such as Outreach, Salesloft, Apollo, or similar tools.
• Experience with routing, enrichment, or intent platforms such as LeanData, Chili Piper, ZoomInfo, 6sense, or UserGems.
• Comfortable building integrations using APIs, webhooks, and automation tools such as n8n, Zapier, or Make.
• Experience building AI or LLM-based workflows for research, qualification, enrichment, or GTM automation.
• Comfortable working directly with clients, explaining technical decisions, and managing implementations.
• Can show systems and automations personally built and explain how they work.

Nice to have

• B2B SaaS experience, particularly with high-growth companies.
• Consulting or agency experience across multiple client environments.
• Experience with outbound sending infrastructure and email deliverability.
• Experience with modern prospecting and AI SDR tools.
• Ability to write Python or JavaScript when no-code tools aren't enough.
• Experience creating technical training or educational content.

Before you apply

• We do not currently offer U.S. visa sponsorship or transfers.

About the company

Lean Layer is the #1 Rated RevOps Agency on G2. They are doubling their consulting team over the next year.