Legora
Sr. Product Marketing Manager, GTM Solutions
New York City. Posted 5 months ago
The role
The Sr. Product Marketing Manager, GTM Solutions will own how Legora goes to market across solutions, practice areas, and segments. This role translates product capabilities into specific buyer narratives and playbooks to drive pipeline and sales enablement.
What you will do
- Own solutions positioning for core areas like drafting, review, research, diligence, and knowledge
- Build practice and workflow playbooks by adapting the operating-model narrative
- Sharpen segment strategy to ensure product narratives are relevant to each segment
- Drive GTM execution including launch motions, sales narratives, and enablement
- Partner with sales leadership on strategic deals and build sales materials
- Translate practice-area depth into thought leadership and external storytelling
- Align with Product, Sales, and Customer-facing teams on solutions priorities
Required qualifications
- 6–8+ years in product marketing, with substantial time owning solutions, vertical, or practice-area GTM at scale
- Deep experience marketing AI, SaaS, or workflow products to enterprise or professional services buyers
- Track record of turning a single product into distinct solutions narratives for senior buyers
- Demonstrated ability to partner with sales on strategic deals and build field materials
- Exceptional writing
- Ability to operate with conviction in ambiguous environments
Nice to have
- Legal experience
Benefits
- Medical, Dental & Vision
- Multiple medical plan options through Aetna and Kaiser Permanente
- HSA or Healthcare FSA
- Dental plans via MetLife
- Vision plans via Vision Care
- Generous parental leave
- Free access to Maven Clinic
- Dependent Care FSA
- Free One Medical membership for employees and dependents
- Pre-tax commuter benefits
- Life Insurance + STD/LTD
- 401(K) with generous company match
About the company
Legora is an AI-native workspace for legal professionals that has scaled to $200M+ in ARR. The company works with legal teams across 80+ countries to automate workflows and increase precision.