E-Commerce & DTC Coach

The role

This person will teach core e-commerce strategy, direct-to-consumer marketing, and brand development skills. They will also provide career guidance including resume review, interview prep, and salary negotiation.

What you will do

• Teach core e-commerce strategy, direct-to-consumer marketing, and brand development skills
• Help clients manage e-commerce platforms
• Optimize product listings and conversion rates
• Guide clients on customer acquisition, customer retention, digital marketing, and SEO for e-commerce
• Guide clients on market research and fulfillment and logistics
• Apply emerging tools like AI fundamentals and AI automation to e-commerce work
• Offer resume review, LinkedIn review, and cover letter guidance
• Provide interview prep, networking strategy, and salary negotiation
• Support those pursuing freelancing opportunities
• Host sessions virtually

Required qualifications

• Hands-on experience in e-commerce or DTC as a founder, e-commerce manager, or industry professional
• Strong track record of driving growth for online brands
• Clear, structured approach to coaching clients through both technical and career growth

About the company

Leland is building the home for ambition in the age of AI. Since its founding in 2021, it has helped tens of thousands of people reach ambitious goals and raised $19M from investors.