GTM engineer, Growth & PLG

The role

You will run growth-led outbound and PLG by launching campaigns, testing angles, and managing sending infrastructure. You will use lemlist to reach the market and document your winning plays publicly.

What you will do

• Run growth-led outbound and PLG
• Launch campaigns across the market
• Test angles and run sending infrastructure
• Think in reach, frequency and creative fatigue
• Build and maintain domains, mailboxes, warm-up, rotation, and inbox placement
• Write precise copy using AI
• Enrich and push results back into the TAM
• Document winning plays
• Launch products to the market via outbound plays
• Turn real campaigns into posts, breakdowns, GTM Club sessions and webinars

Required qualifications

• Deliverability expert who has run sending infra at scale
• Ability to write copy that lands and explain why it worked
• AI-native using Claude, agents or Clay
• Fast and system-minded
• Data-driven
• Content builder with the appetite to turn campaigns into posts
• Fluent in English

Nice to have

• Native English, for the content part
• You already share your work publicly and have an audience that follows it
• You've run outbound for a PLG product, where the goal was a trial, not a meeting
• You've worked in a cold email agency at scale

Before you apply

• Interview with Erwan (VP Growth)
• 48-hour use case, debrief with Hugo and Erwan
• Fit check with Domitille and Victor
• Interview with Charles (CEO)
• Reference check

About the company

lemlist is an AI-powered sales engagement platform. It is bootstrapped and has grown to $50M+ ARR in 8 years.