Liquid
Member of GTM - Head of Growth
New York City. Posted 4 months ago
The role
The Head of Growth will build and own a paid acquisition engine from the ground up. You will manage the full funnel from first impression to funded account and work directly with the founding team.
What you will do
- Own paid acquisition end to end including strategy, execution, and optimization across multiple channels
- Be hands-on in platforms daily building campaigns, structuring audiences, and launching creative tests
- Manage agencies and contractors
- Build measurement foundation including attribution setup and reporting systems
- Drive the creative engine by partnering with design and contractors to develop ICPs, hooks, and landing pages
- Navigate ad platform policies for financial products
- Shape the growth roadmap alongside the founding team
Required qualifications
- Strong communication skills
- Ability to concisely and accurately share knowledge with teammates
Nice to have
- 1+ years of experience in performance marketing, paid acquisition, or growth
- Experience in consumer fintech, trading, crypto, or another high-growth consumer product
- Experience managing and scaling budgets across major paid platforms
- Technical fluency in attribution and tracking
- Entrepreneurial mentality
Benefits
- Early equity
- Comprehensive medical, vision, and dental coverage
- Access to a 401(k) retirement plan
- Wellness benefits
- Transportation to-and-from office
- Fully compensated lunch and dinner
Before you apply
- Expect a practical experience based interview process
- Work trials are paid
- May be flown to New York City to integrate with the team
- Higher chance to attend an interview in-person at the SoHo office
About the company
Liquid is building the future of trading with a trading platform to trade anything, anytime, and anywhere. The team is small, highly efficient, and operates with a flat organizational structure.