Director of Marketing

San Francisco, CA, Remote. Posted a month ago

The role

The Director of Marketing will align and execute a marketing strategy to expand the M13 network and enhance deal flow. This leader will oversee digital marketing, network growth, and event strategy to establish the firm as a leading venture capital firm.

What you will do

Define, build and execute a cohesive marketing and network strategy with senior leadership.
Oversee digital marketing including web, social, content distribution, and SEO.
Build and nurture a network of founders, LPs, and GPs.
Develop a network engagement plan through events, Slack, and newsletters.
Coordinate with the events production team to deliver in-person experiences.
Work with the technology team to track reach and engagement.
Explore AI-powered tools to automate and scale marketing activities.
Set clear KPIs and collaborate with the tech team on measurement systems.
Provide clear communication and alignment across departments.
Measure progress and adjust tactics based on KPIs and feedback.

Required qualifications

Demonstrated experience developing and implementing comprehensive marketing communications and brand strategies.
Ability to analyze key performance metrics and adjust marketing plans.
Proven track record of aligning multiple stakeholders on a shared strategy and delivering large-scale projects.
Evidence of successfully building, growing, and maintaining professional networks or communities.
Hands-on experience across paid, earned, owned, and event channels.
Comfortable using AI-powered tools to scale efforts.
Excellent written and verbal communication abilities.
Ability to navigate relationships with senior partners and cross-functional teams.
Experience setting measurable KPIs and using data to refine tactics.
Deep understanding of the founder/venture ecosystem, with prior work in startups, venture capital, accelerators, or comparable environments.

Nice to have

Prior work at an early stage startup inheriting a brand and amplifying it from 1 to 10

Benefits

Collaborative and developmentally-focused culture
401(k) Retirement Plan with matching
Medical, dental, and vision plans
Open PTO Policy

About the company

M13 is an early-stage venture capital firm that invests in visionary founders building disruptive software businesses. The firm has offices in Los Angeles, New York, and San Francisco.