Growth Lead, Demand Generation

The role

This person will own the qualified new logo pipeline number for enterprise and mid-market named accounts. They will build account lists, research engines, and coordinated outreach systems across multiple channels.

What you will do

• Own Middesk's qualified new logo pipeline number across enterprise and mid-market named accounts
• Build and maintain a documented named account list by segment
• Stand up account enrichment and research using AI-enabled signal and intent data
• Build scalable, coordinated outreach systems across email, cold calling, and LinkedIn
• Orchestrate ads, SEO/AEO, and targeted events around named accounts
• Design AI-enabled, trigger based automated workflows
• Write the coverage standard AEs and SDRs work against and run the weekly rhythm

Required qualifications

• Strategic thinker who can build one coordinated system
• Track record of personally owning a number end to end in a high-growth environment
• Strong executor and strategist
• Comfortable working directly with sales leaders and reps
• Confident enough to hold a peer AE and SDR team to a standard set without managing them
• Comfortable using AI tools to build and scale research, enrichment, and outreach systems

Nice to have

• Experience owning or building a named account or ABM motion at a B2B SaaS or fintech company
• Experience orchestrating multi channel account based outreach as one coordinated system
• Familiarity with modern outbound and signal or intent tooling (Clay, Apollo, or equivalent)
• A point of view on where AI can replace manual research and enrichment work

About the company

Middesk is building the data and intelligence infrastructure that helps businesses work together with confidence. The company provides a platform for understanding businesses to help customers verify identities, onboard customers, and manage risk.