SEO/AEO Marketing Lead

The role

The SEO/AEO Marketing Lead will grow organic acquisition for Captions across search engines and AI assistants. You will own the strategy and execution for SEO and AEO to drive traffic, activation, and paid subscriptions.

What you will do

• Own the SEO/AEO roadmap by prioritizing keywords, topics, and purchase-intent prompts.
• Build and improve product, use-case, comparison, and educational pages.
• Partner with Engineering to improve crawlability, indexing, site architecture, and page performance.
• Analyze AI answers, citations, and competitor coverage to identify content gaps.
• Run structured content and landing-page experiments to improve sign-ups and conversions.
• Own measurement from search impressions and AI mentions through referral traffic and subscriptions.
• Use AI and automation to accelerate research, content workflows, and analysis.

Required qualifications

• 5+ years of experience in SEO or organic growth with ownership of strategy and execution for a software, consumer app, or subscription business.
• 1+ year of hands-on experience in AEO/GEO.
• Demonstrated track record of growing qualified non-brand acquisition and sign-ups or paid customers.
• Hands-on AEO experience running experiments across AI assistants or AI search.
• Strong technical SEO skills including crawling, indexing, internal linking, structured data, and JavaScript rendering.
• Strong content strategy and editorial judgment.
• Strong analytical and experimentation skills using Google Search Console, GA4, SEO/AEO tools, and product analytics.
• Ability to work with SQL or data partners.
• Ability to independently prioritize and ship in a fast-moving environment.

Nice to have

• Experience with creator tools, AI products, video creation, or product-led and self-serve subscription funnels.
• Experience building earned authority through digital PR, editorial relationships, reviews, and creator partnerships.
• Experience with international SEO, programmatic SEO with strong quality controls, or App Store Optimization (ASO).

Benefits

• Comprehensive medical, dental, and vision plans
• 401K with employer match
• Commuter Benefits
• Catered lunch multiple days per week
• Dinner stipend every night if you're working late
• Grubhub subscription
• Health & Wellness Perks
• Multiple team offsites per year with team events every month
• Generous PTO policy

About the company

Mirage is an AI video company focused on making creation dramatically easier. They build multimodal agents, rendering engines, and generative video models, including the Captions creative workspace.