Head of Demand Engine

The role

You will build and lead the demand engine to turn product stories and market opportunities into scaled pipeline. You will lead demand programs across campaigns, digital, paid strategy, webinars, email, web, and emerging channels.

What you will do

• Own the demand programs strategy, calendar, and operating rhythm.
• Turn product stories and customer proof into integrated programs.
• Build a high-velocity testing practice.
• Serve as the global point person for paid digital demand strategy.
• Lead digital demand across webinars, email, web, review sites, and nurture.
• Partner with Marketing Ops and RevOps on marketing ROI, attribution, and forecasting.
• Work with Enterprise Product Marketing on audience and campaign strategy.
• Help build muscle in account-based marketing and partner marketing.
• Be a partner to Sales and executive leadership.
• Hire, coach, and lead a team across demand programs and digital demand.

Required qualifications

• Track record of building and scaling B2B demand programs that create qualified pipeline.
• Strong judgment and taste.
• Deep digital demand experience across paid strategy, email, web, webinars, nurture, and integrated campaigns.
• A testing mindset and operating discipline.
• Comfort with data and working with Marketing Ops and RevOps.
• Executive presence.
• Experience leading and developing strong teams in a fast-moving environment.
• Experience operating across regions, or curiosity to build globally.
• Comfort with ambiguity.

Nice to have

• Experience building account-based marketing programs.
• Experience with partner or ecosystem marketing.
• Experience working across both product-led and sales-assisted growth motions.

Benefits

• Highly competitive cash compensation
• Equity

About the company

Notion is the collaborative AI workspace where teams and agents think together. Millions of individuals, small teams, and large companies run their work on Notion.