Social and Talent Brand Manager

The role

You will own Nooks' social presence and talent brand. You will create content for LinkedIn and X and explore new channels like Instagram, Substack, and TikTok to attract engineers and AI researchers.

What you will do

• Own and grow social channels
• Own strategy, content calendar and day-to-day publishing for LinkedIn and X
• Launch and grow new channels like Instagram and TikTok
• Create native, short-form content including video and threads
• Build the talent brand and define how Nooks shows up as an employer
• Partner with Recruiting on talent campaigns and the Careers page
• Create talent brand moments in San Francisco, Seattle and New York hubs
• Partner with Engineering and Nooks Research to turn work into shareable content
• Make engineers and researchers the faces of Nooks on social
• Run an employee advocacy program

Required qualifications

• 5+ years of experience in social media, talent or employer brand, or content marketing at a technology company
• A track record of growing social channels, including launching new ones, with results you can show
• Native fluency in LinkedIn, X, Instagram and TikTok
• Hands-on skill creating short-form video and social content
• Comfort using AI and creative tools to produce content quickly
• A knack for telling people and culture stories that feel authentic
• Ability to work closely with engineers and researchers
• Strong writing
• Sharp creative instincts
• A high bar for brand
• A data-driven approach to growing audiences and measuring impact

Nice to have

• Experience building a talent or employer brand that attracted engineering or research talent
• Experience at an AI, developer-focused or deep tech company
• A personal following or creator experience on any major platform

About the company

Nooks is an applied AI lab building revenue agents that power fast growing companies. They build AI agents that operate across the full revenue lifecycle.