Nooks
Enterprise ABM Manager
United States (Any Time Zone). Posted 10 days ago
The role
You will build account-based programs to help Nooks win large companies. You will own engagement across top enterprise target accounts by mapping buying committees and designing programs to accelerate deals.
What you will do
- Build the top account program
- Design and run Nooks' ABM motion across top enterprise target accounts
- Partner with Enterprise Sales leadership on account selection, tiering, and quarterly account plans
- Define the ABM playbook, operating rhythm, and success metrics
- Engage buying committees
- Map buying committees with AEs and SDRs and build personalized programs
- Create account-specific experiences such as onsite workshops, team lunch-and-learns, and private demos
- Run personalized gifting and direct mail for target accounts
- Orchestrate multi-channel account plays
- Accelerate pipeline
Required qualifications
- 6+ years of experience in account-based marketing, field marketing, or enterprise demand generation at a B2B SaaS company
- A track record of building ABM programs that created and accelerated enterprise pipeline with large, complex buying committees
- Experience working side by side with Enterprise AEs and sales leaders on account plans and deal strategy
- Strong analytical skills and comfort turning account data into clear recommendations
- Credibility with sellers and the judgment to know which play fits which account and moment
- Excellent project management skills, with the ability to run many personalized programs at once
- A creative builder who likes designing new plays, testing them, and scaling what works
Nice to have
- Experience marketing to CROs, sales leaders, or RevOps leaders
- Experience running ABM pilots with a defined account list and a clear before-and-after measurement
About the company
Nooks is an applied AI lab building revenue agents that power some of the fastest growing companies in the world. Their mission is to 10x every seller by automating the busywork.