PPC Specialist | Mid-Senior

Vilnius, Remote. Posted a month ago

The role

The PPC Specialist will create and execute PPC strategy across multiple paid channels. They will manage high-volume advertising budgets and analyze performance data to align ad creatives with acquisition goals.

What you will do

PPC strategy creation and execution across multiple paid channels
Exploring and testing new digital advertising opportunities
Management and scaling high-volume advertising budgets
Formulate hypotheses, run A/B tests, and analyze performance data
Work with copywriters, designers, and the product team
Ensuring quality of campaigns setup and materials
Checking data quality across tracking points
Daily performance monitoring via platform interface, GA, and Looker
Providing clear and relevant reporting on responsibility area metrics
Following PPC and marketing-related news and trends

Required qualifications

Advanced knowledge of Google Ads and Meta
Understand all digital marketing metrics and their relations
Exceptional knowledge of various conversion setups and tracking points
Comfortable building pivot tables/reports and translating data into strategies
Advanced knowledge of GA4 reports and UI
Excellent spoken and written English skills
Proven experience working with large-scale budgets
Interpersonal skills, liaising with key vendors

Nice to have

All other platforms are a plus
US media buying experience is a huge advantage

Benefits

Training, mentorship, and room to grow
Extra vacation days, sick days, and time off
Private health insurance in Lithuania and Poland
Free subscriptions to Calm, Headspace, and Mindletic
Resilience and mindfulness trainings
In-house gyms, sport cards, online workouts, and personal guidance
Company-wide trip abroad
Gifts for birthdays, weddings, and new family members
Children's summer camps and flexibility around the schedule
Team building and company events
Access to coffee bar, open gyms, kids' room, music room, and massage chairs in Vilnius HQ

Before you apply

Applications may be processed using automated tools for evaluation purposes

About the company

Coveron is building a complete identity theft protection service. It is a product from Nord Security combining dark web monitoring, credit tracking, and identity theft insurance.