Growth Marketing Lead

The role

You will own the full growth surface including paid acquisition, organic channels, lifecycle, and product-led growth. You will build an acquisition engine targeting high-value professionals and lead a small team of growth marketers and creative specialists.

What you will do

• Own strategy and execution across Search, Paid Social, Twitter/X, and newsletter sponsorships
• Manage budgets with a focus on unit economics
• Partner with Engineering to build attribution and a data-forward culture
• Own SEO strategy and content distribution
• Build a content engine for finance and audit professionals
• Identify and develop high-intent channels like communities and industry publications
• Build and optimize email and lifecycle flows
• Develop segmentation and personalization strategies
• Experiment with PLG motions including free trials and referral loops
• Collaborate with Product to surface growth opportunities

Required qualifications

• 6+ years in Performance Marketing
• Proven track record of scaling B2B or Prosumer SaaS products from $0 to $10M+ ARR
• Experience managing high-performing teams or agencies
• Experience owning multiple growth levers including paid, organic, and lifecycle
• Proficiency with SQL and data visualization tools
• Understanding of the AI landscape
• Use of LLMs to optimize copy, analyze sentiment, or automate workflows
• Based in Palo Alto and committed to being on-site

Benefits

• Silicon Valley-standard salary
• Significant equity
• Premium benefits

About the company

Nace AI is an applied research and product company that delivers Sovereign Specialized Intelligence. They provide an AI stack to equip enterprises with customized, secure intelligence.