Product Marketing Lead

The role

The Product Marketing Lead will own positioning, narrative, and launches for a logistics infrastructure platform. This person will build the product marketing function from scratch and act as a strategic partner to Product and Sales teams.

What you will do

• Own Nash's positioning and narrative across various audiences
• Lead launches end to end including messaging, assets, and sales enablement
• Act as the authoritative voice on the customer inside Nash
• Own competitive intelligence and maintain a living worldview on competitors
• Build the launch system including cadence, rituals, templates, and playbooks
• Partner with Sales as a strategic peer
• Partner with Product to challenge the roadmap with customer signal
• Equip the organization with pricing, packaging, content, and sales plays
• Build and grow the PMM function over time

Required qualifications

• 8+ years in product marketing or adjacent roles
• Shipped work at a high-growth B2B technology company
• Ability to operate at the intersection of technical, business, and creative
• Owned positioning and launches for a complex platform product
• Active, daily use of Claude (or equivalent LLM) and AI prototyping tools like Replit
• Strong narrative and writing craft
• Comfortable in the data including funnel, deal, pipeline, and win/loss
• Customer-obsessed
• Strong opinions, communicated clearly
• Has built or scaled a PMM function before, or is genuinely ready to do so

Nice to have

• Prior experience in logistics, commerce infrastructure, or B2B platforms with a technical buyer
• Time spent as a PM or in a customer-facing role earlier in your career
• Built and shipped your own side project using AI tools

Benefits

• Early-stage, well-funded startup
• Quarterly broader team on-sites
• Competitive compensation
• Opportunity for equity
• Flexible paid time off
• Health, dental, and vision insurance for US employees

Before you apply

• Send resume, portfolio or links to launches and positioning work, and a short note on a launch or narrative you are most proud of
• Can send a Loom or a Replit prototype instead of a cover letter

About the company

Nash powers the logistics infrastructure behind brands like Walmart, Urban Outfitters, and 7-Eleven. The company unifies decisioning, execution, and capacity into a single programmable platform.