Technical Product Marketing Manager

The role

This technical product marketer will own positioning, messaging, and launches for a platform that creates digital twins of electricity grids. You will develop demo narratives, provide sales enablement, and gather buyer insights to communicate the platform's value to the market.

What you will do

• Develop core positioning, messaging, and value frameworks for the platform.
• Plan and run product launches with product, engineering, and sales teams.
• Own the demo of record for every major solution.
• Train sellers on problems solved, target audiences, and material usage.
• Act as an expert on buyer and market insights.
• Create product content including short-form clips for social channels.
• Work with the product team on the demo environment and datasets.

Required qualifications

• 8+ years in product marketing or product management for complex B2B software.
• Experience positioning and launching a sophisticated technical product.
• Experience presenting to sales, executive, and engineering audiences.
• Outstanding writing skills for technical detail and sales materials.
• Ability to explain a complex platform from first principles.
• Experience building and delivering demos for technical audiences.
• Ability to distinguish AI hype from real capability.
• Hands-on experience with data-heavy software, including preparing and combining datasets.
• Experience working on enterprise deals with long cycles and large buying groups.

Nice to have

• Time as a product manager, or working closely alongside PMs.
• An eye for UI and data visualisation.
• Experience in a complex, regulated industry such as utilities, energy, infrastructure, financial services, or healthcare.
• Experience with spatial or engineering data.
• Experience setting up product marketing foundations in a scaling company, or running launches across several regions.

About the company

Neara uses advanced machine learning to create engineering-grade, physics enabled digital twins of electricity grids across four continents. The company helps asset owners understand challenges and build a more resilient global energy future.