Creative Expert

The role

You will lead high-complexity brand design projects from start to finish, including visual identity and brand design systems. The scope covers Brazil, Mexico and Colombia and several sub-brands, and you will work with strategy, creative, product and external partners.

What you will do

• Lead and execute brand design projects autonomously, defining approach, direction and quality bar
• Be hands-on: explore, design, prototype and finalize the work
• Translate brand strategy into clear, distinctive and consistent visual solutions
• Envision, build and evolve design systems that scale across markets, formats and platforms
• Define principles, guidelines and components that let others create high-quality work
• Ensure every delivery reinforces the system rather than creating exceptions
• Develop end-to-end concepts, from ideation to implementation
• Drive complex projects involving cross-functional teams
• Collaborate with agencies and external partners, providing creative direction
• Serve as a benchmark for craft and systems thinking through design crits and mentorship

Required qualifications

• A solid track record in design, with high-impact projects for major, preferably global, brands
• A portfolio showing exceptional craft, systems thinking and tangible business or brand impact
• Proven experience leading complex projects without relying on hierarchical authority
• Obsessive attention to detail paired with big-picture thinking
• Creativity paired with rigor: bold ideas that hold up within a system
• Advanced English proficiency
• Direct and confident communication, able to present and pitch work to senior leadership

Nice to have

• Experience in branding or brand design at internationally scaled companies operating across multiple markets
• Hands-on experience with brand design systems, beyond digital product/UI systems alone
• A holistic perspective on design and art direction, from communication and advertising to product design
• A broad cultural repertoire beyond traditional graphic design
• Familiarity with AI tools applied to the creative workflow

Benefits

• Chance of earning equity at Nubank
• Food/meal card (Vale-Refeição and/or Vale Alimentação)
• Public transportation commuting benefit (Vale-Transporte)
• NuCare psychological, financial and legal assistance program
• Life insurance
• Medical plan
• Dental plan
• NuLanguage language course program
• Nucleo learning platform of courses
• Extended parental leave
• Daycare allowance
• Parental consultancy

Before you apply

• Recruitment may use AI-enabled tools such as automated interview transcription and analysis; final hiring decisions are made by human reviewers
• Nu does not provide individualized technical feedback to candidates

About the company

Nu serves more than 140 million customers with a mission to fight complexity and empower people. It leads an industry transformation through innovative, human-centered financial products and services.