Snowflake
Industry Principal, Office of the CMO (Regulated Industries)
US, Remote. Posted 5 days ago
The role
You will represent Snowflake to the Office of the CMO across regulated industries. You will help marketing and advertising leaders rethink measurement, activation, and optimization on the Snowflake AI Data Cloud.
What you will do
- Lead strategic engagements with marketing and advertising leaders.
- Translate marketing and advertising outcomes into vision and solutions.
- Build demonstrable examples using Snowflake's AI and data capabilities.
- Package successful solutions into reusable reference architectures and playbooks.
- Share points of view and best practices through workshops, webinars, and industry events.
Required qualifications
- Bachelor's degree in marketing, business, statistics, economics, computer science, or equivalent practical experience
- 15+ years of experience in marketing analytics, AdTech, marketing technology, customer data, identity resolution, or related consulting
- Significant time working on or with brand-side marketing in regulated industries
- Working knowledge of how FCRA, GLBA, HIPAA, state privacy laws, consent, and industry regulations shape customer data use
- Practical command of marketing and advertising measurement such as MTA, MMM, incrementality testing, and ROAS/LTV optimization
- Experience with identity resolution graphs, audience strategy, CDPs/AdTech activation platforms, and journey decisioning programs
- Experience building, guiding, or evaluating predictive AI, generative AI, and agentic workflows in marketing and advertising
- Comfort with modern data architecture
- Record of measurable business impact including revenue, pipeline, or programs influenced
- Confidence presenting to and advising senior executives
- Willingness to travel for customer meetings, field events, and industry conferences
Nice to have
- MBA or advanced degree
- Complementary depth in Machine Learning (ML)
About the company
Snowflake is powering the era of the agentic enterprise. The company seeks AI-native thinkers to redefine the future of how work gets done.