Solstice

Director, Ad Operations

New York City. Posted 4 months ago

The role

The Director of Ad Operations will lead and scale the media operations function. This person will own media strategy, execution, and measurement infrastructure for pharmaceutical brand clients.

What you will do

  • Own end-to-end media strategy across paid channels for pharmaceutical brand clients.
  • Develop channel-level frameworks and playbooks for HCP and DTC campaigns.
  • Serve as the senior media authority and strategic advisor to client brand teams.
  • Lead trafficking, campaign setup, and activation across key DSPs and endemic healthcare platforms.
  • Establish and enforce QA standards for campaign deployment.
  • Build and manage scalable operational workflows.
  • Define and lead measurement strategy including media mix modeling and brand lift.
  • Partner with product and engineering teams to build internal measurement infrastructure.
  • Translate performance data into insights for pharma brand stakeholders.
  • Collaborate with product team to define requirements for platform features.

Required qualifications

  • 3+ years of experience in media strategy, planning, and buying
  • At least 2 years in healthcare or pharmaceutical advertising
  • Deep, hands-on experience working with major DSPs (e.g., The Trade Desk, DV360, DeepIntent, Xandr) and endemic healthcare media platforms
  • Strong command of healthcare media measurement, including NPI targeting, script lift, brand lift, and HCP vs. DTC campaign KPIs
  • Experience partnering with technical teams (engineering, product, or data science) to build or enhance media infrastructure, tooling, or reporting systems
  • Solid understanding of pharmaceutical advertising regulations and compliance requirements (e.g., FDA, OPDP guidelines, MLR review processes)
  • Familiarity with data privacy frameworks relevant to healthcare advertising (HIPAA, NAI, and emerging state-level privacy laws)
  • Demonstrated ability to translate complex media and data concepts for non-technical audiences
  • Experience leading or growing a media team
  • Strong people management and mentorship skills
  • Comfortable in a high-velocity, ambiguous startup environment
  • Direct programmatic media buying experience

Benefits

  • Health, dental, and vision insurance
  • Ground-floor equity opportunity
  • Flexible PTO
  • 401(k)
  • Visa sponsorship (O-1, H-1B, TN) available
  • Professional growth stipend
  • Relocation support

About the company

Solstice is redefining how life sciences organizations commercialize their therapeutics by building a commercial engine for pharmaceutical marketers. They are building applications at the frontiers of AI, experimenting with LLMs and new frameworks.

Director, Ad Operations at Solstice | JobZoey